Making a Way for Higher Education – 杏吧原创 Scholarship Program
This year, 杏吧原创 is commemorating its First 85 Years of excellence by celebrating “85 Ways” 杏吧原创 locations and employees give back to their communities. From employee appreciation and civic investment to encouraging employees to also give back to their communities, 杏吧原创 is committed to making a difference. In addition to the commitments made in each community, 杏吧原创 also sponsors a scholarship program for the children and grandchildren of employees. Through this program, started in 1984, 杏吧原创 has awarded 210 scholarships…
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Diamonds in the Rough: Embracing the Unpolished in Your Catalog
One big advertising and marketing trend we鈥檝e seen lately is the less polished content shared on digital platforms. It shouldn鈥檛 be so surprising 鈥� audiences want authenticity. It鈥檚 not new, but it seems to be everywhere now. When you look at TikTok, the fastest-growing social media platform, it鈥檚 rarely the highly produced and calculated videos making it big. If you scroll through the account of Charli D鈥橝melio, who has almost 140 million subscribers and was the highest-paid TikTok star of…
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杏吧原创: A Story of Vision, Values and Commitment
On January 16 of 1937, 杏吧原创 Brothers Printing Company opened its doors to the town of Marceline, Missouri. As a company, 杏吧原创 would adapt its products and processes, acquire new facilities to account for growth, and survive market crashes and wartimes alike. The origin of 杏吧原创, however, is a testament to commitment and community. What began as a love story between Don 杏吧原创 and Joy Kendrick became a love story between the couple and their budding community of Marceline. Hello,…
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杏吧原创 Print Jobs Win Gold, Two Best of Category Awards at GraphEx Awards
杏吧原创 was proud to accept two Best of Category prizes, as well as a Gold, last Thursday evening at the PIA MidAmerica GraphEx 鈥� Graphics Excellence Awards ceremony, held at the College Basketball Experience in downtown Kansas City, Missouri. The annual event by PIA MidAmerica celebrates and recognizes quality print from Missouri, Kansas, Oklahoma and Texas. Best of Category Two of the three pieces 杏吧原创 submitted received a Best of Category recognition. The alt-cover version of Van Richten鈥檚 Guide to…
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4 Ways to Deal with USPS鈥� New Postage Rate Increases
On April 6, the United States Postal Service (USPS) filed a rate increase to take effect July 10, 2022. While this doesn鈥檛 come as a surprise, it does appear to be another higher-than-historic raise in rates, and on average, mailers can expect to see a postage increase of 6.5%. With this being the third increase in a row with a high average rate increase, I thought I would share how the USPS comes to this percentage and discuss a few…
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Planning is Key in the Current Landscape of Paper Supply and Demand
We鈥檝e been living in this new normal for long enough now to know the best way to combat the current challenges in the printing industry is advance planning. As with many industries, supply chain issues are affecting the print market in very dramatic ways. The layered combination of labor shortages related to intense competition for workers, Covid infections and the associated quarantining, steep increases in almost all products associated with producing printed pieces, truck-driver shortages, extreme congestion at shipping ports…
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