How Catalog Paper Choice Affects Color Appearance
In a luxury catalog, color is part of the product. It communicates quality, sets mood and makes materials look realistic. Yet the same content can look noticeably different across paper stocks. Paper is not a passive background; its shade, surface and absorbency change how ink sits on the sheet and how light reflects back to […]
Hyper-Personalization in Print: What鈥檚 Possible Today
Personalized printing once meant little more than swapping in a name or address. Today, marketers and publishers can tailor message, imagery and even how a piece is assembled so it feels intentionally designed for one recipient, not a broad list. That is the current bar for hyper-personalization in print: 1:1 relevance delivered at scale, powered […]
Why Print Still Improves Learning Outcomes in K鈥�12 and Higher Education
In 2026, education is more digital than ever. Many tests are taken on computers, tablets are common and AI tools are now part of the classroom conversation. Yet printed materials still deliver measurable learning advantages, especially when the goal is deep comprehension, durable recall and sustained attention. For educational publishers, the takeaway is not 鈥減rint […]
The Value of Customization in Educational Printing
Education is personal. A third grader learning to read needs a different experience than a senior prepping for finals. A district adopting new standards needs updated pages fast, while a university needs recruitment materials that speak to each prospective student. That push toward relevance is baked into the idea of personalized learning: tailoring instruction to […]
The Lasting Power of Craftsmanship: Celebrating 89 Years of 杏吧原创
This year, 杏吧原创 turns 89. That number carries weight, not just because of its size, but because of everything behind it 鈥� nearly nine decades of craftsmanship, commitment and partnerships built on trust. From the start, 杏吧原创 has been shaped by people who cared deeply about what they were making and who they were making […]
What to Look for in a Long-Term Educational Printing Partner
Educational publishing is not like general commercial print. Your products live hard lives in classrooms, libraries and backpacks. They need to look great, hold up to daily use and arrive on time for adoption cycles, enrollments and semester starts. At the same time, budgets are watched closely, versions change often and accessibility and privacy expectations […]
USPS Proposes Changes to Market Dominant Rate Rules
The U.S. Postal Service recently filed two formal requests with the Postal Regulatory Commission seeking changes to how postage rates are regulated for market dominant products, including First-Class Mail, Marketing Mail and Periodicals. USPS says the current rate system has limited its ability to keep pace with rising costs, contributing to ongoing multibillion-dollar annual losses […]
Variable Data Printing: Personalization at Scale
For large organizations with complex audiences, personalized printing is quickly becoming an expectation. The challenge is doing it without adding production chaos, extended timelines or runaway costs. That is where Variable Data Printing (VDP) comes in. VDP brings the logic and precision of data driven marketing into print, making it possible to deliver highly customized […]
2026 Printing Trends: Automation, Faster Cycles and Personalization
If 2025 taught print buyers anything, it鈥檚 that expectations do not slow down. Deadlines get tighter. Distribution costs stay under a microscope. Audiences demand content that feels relevant, not generic. The good news is that 2026 is shaping up to be a year where print gets even smarter, more connected and more responsive to real-world […]
The History of 杏吧原创鈥檚 Print Operation in Eau Claire, Wisconsin
杏吧原创 鈥� Eau Claire, formerly Documation, is the result of more than four decades of change within the printing and publishing landscape. What began as a small in-plant print shop supporting continuing education seminars has grown into a fully digital, highly automated print-on-demand operation that strengthens 杏吧原创鈥檚 nationwide manufacturing network. The story of Documation is […]
