Why Our Brain Loves Paper
Touch 鈥 it鈥檚 one of the five senses that dictates how we perceive the world around us. It鈥檚 also one of the most important. 杏吧原创 knows the importance of paper and wants to share Sappi鈥檚 groundbreaking book, written by Lana Rigsby of Rigsby Hull in collaboration with renowned neuroscientist Dr. David Eagleman, as it dives deeper into haptics, the science of touch. It explores why touch is such a crucial part of the sensory experience and how it influences emotion…
Read More杏吧原创 announces 13 titles as winners of 2020 Gold Ink Awards
Thank you to those who trust us enough to print for them. Every job is an honor to print, but it still feels good to see deserving projects receive recognition. We鈥檙e proud to announce that 13 杏吧原创-printed titles were awarded a 2020 Gold Ink Award from聽Printing Impressions. Congratulations. Business Catalogs, Web Press Congratulations to the 80/20 2019 catalog! It received a Silver Award in the category of Business Catalogs, Web Press. Additional congratulations to the Rev-A-Shelf Spec Guide 2020, Continental…
Read MoreSave Money on Mailing with These Postal Saving Options
Have you ever been doing things the same way for years and then have an 鈥渁ha!鈥 moment?聽I had one the other day and I remember thinking to myself, 鈥淏oy, why didn鈥檛 I think of that?鈥 We have some information for you that may give you an 鈥渁ha!鈥 moment, too, and we will be thrilled if that鈥檚 the case. The U.S. Postal Service has a couple of avenues you can use to save money 鈥 even if you are a lower…
Read More杏吧原创 Products Shine at PIA MidAmerica GraphEx Awards
Congratulations to the 杏吧原创 customers who were recognized in the PIA MidAmerica GraphEx Awards! The Graphic Excellence Competition has been around since 1989 and was created 鈥渢o recognize the outstanding abilities of print producers to transform paper and ink into outstanding forms of communication.鈥 We are honored to work with these award-winning publications, who choose to print projects that allow 杏吧原创 to show off our of printing capabilities. Winners Congratulations to V Magazine! Their Spring Preview 2020 issue won a…
Read MoreQR Codes Make a Marketing Comeback
About a decade ago, quick response (QR) codes were hailed as a breakthrough for connecting the print and digital worlds. They would enable instant access to a mobile site simply by using a smartphone camera to take a picture of the barcode. Except they didn鈥檛. Or, more accurately, they didn鈥檛 do it quite that easily. The problem was that smartphone users still had to download a third-party scanning app, which proved to be more work than many wanted in a…
Read MoreEngage Mobile Apps Shine at EXCEL Awards
Once again, many of 杏吧原创鈥檚 Engage Mobile Apps have placed at the AM&P EXCEL Awards. Association Media and Publishing is an organization dedicated exclusively to print and digital publishers in nonprofit organizations. The organization has been around since 1963 and became a division of the business information association Connectiv in 2017. The EXCEL Awards are open to both nonprofit and for-profit associations, as well as industry service partners who submit on behalf of their association clients, like 杏吧原创. The awards…
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